Xiaomi waxay dib ugu soo ceshatay hogaanka Suuqa Wearables ee Q1 2025

Xiaomi ayaa mar kale noqotay hogaamiyaha suuqa xidhitaannada caalamiga ah ka dib saddex sano oo ay hakad ku jirtay. Sida laga soo xigtay Canalys (qayb ka mid ah Omdia), calaamaddu waxay muujisay kobaca rikoodhka ee shixnadaha rubuci hore ee 2025.

Laga soo bilaabo Jannaayo ilaa Maarso 2025, Xiaomi waxay soo rartay 8.7 milyan oo qalab ah, taas oo 44% ka badan isla muddadaas sannadkii hore. Wax ku darsiga ugu weyn waxaa sameeyay moodooyinka Smart Band iyo Watch 2 ee la cusboonaysiiyay, iyo sidoo kale khadka miisaaniyada Redmi Band. Tani waxay u ogolaatay shirkaddu inay dhaafto Apple (7.6 milyan) iyo Huawei (7.1 milyan).

Falanqeeyayaasha ayaa guusha Xiaomi u nisbeeyey dhowr arrimood. Astaantu waxay ku tiirsanayd qiimayaal la awoodi karo iyo is dhexgalka la hagaajiyay ee HyperOS OS. Alaabooyinka waxaa si gaar ah loogu iibiyaa wadamada soo koraya, halkaas oo iibsadayaashu ay qiimeeyaan qiimaha iyo tayada.

Suuqa dharka lagu xidho ee caalamiga ah ayaa koray 13% ilaa 46.6 milyan unug. Marka laga soo tago Xiaomi, Samsung (+74%) iyo Huawei (+36%) ayaa muujiyay horumar la taaban karo. Apple waxay kordhisay shixnadaha 5% kaliya, taas oo khubaradu ay ku sharxeen rajada isticmaalayaasha ee cusboonaysiinta khadka sanadguuradii 10aad ee Apple Watch.

"Xiaomi waxay cusboonaysiisay taxanaheedii Mi Band iyo Redmi Watch, iyada oo cusboonaysiisay naqshadaynta iyo awoodaha farsamaynta xogta horumarsan, iyada oo bixisa sifooyin dhammaystiran oo qaybaha qiimaha hoose ah iyo kor u qaadida qiimaheeda," ayuu yidhi falanqeeyaha Canalys Jack Leathem.

Shirkaddu waxay si gaar ah isha ugu haysay nidaamka deegaanka. Gacmaha iyo saacadaha cusub ayaa si adag loogu dhex daray taleefannada casriga ah iyo aaladaha kale ee Xiaomi iyada oo loo marayo HyperOS. Tani waxay la socotaa istaraatiijiyadda "Human x Car x Home", oo shirkadu si firfircoon u horumarinayso.

Samsung waxay gaadhay kobac ay ugu wacan tahay balaadhinta suuqyada soo koraya, iyo Huawei - iyada oo ay ugu wacan tahay horumarinta caalamiga ah ee app-ka Huawei Health. Garmin wuxuu sii xajistay boosaskiisii ​​​​niche, isagoo kordhinaya shixnadaha 10% ilaa 1.8 milyan oo qalab.

Khubaradu waxay xuseen in suuqu uu ka guurayo tartanka qalabka si uu u noqdo tartanka deegaanka. Wax-soo-saarayaashu waxay diiradda saarayaan adeegyada iyo is-diiwaangelinta si ay u magdhabaan hoos u dhaca ku yimi xad-dhaafka qalabka. Xiaomi waxay isticmaashaa HyperOS, Huawei waxay horumarinaysaa nidaam deegaan caafimaad, Garmin waxa uu bilaabay adeegga Connect+.

Sida laga soo xigtay cilmi-baarista, marka doorashada qalabka la gashan karo, Macaamiisha ayaa ugu horreyn fiiro gaar ah u leh qiimaha, nolosha batteriga, iyo hawlaha la socodka caafimaadka. Kuwani waa halbeegyada ay Xiaomi ku guulaysatay inay sifiican ugu dheellitirto moodasheeda cusub.

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