IPsychology emva kokunyaniseka kweBrand ye-smartphone

Ngaba ukhe wazibuza ukuba kutheni abanye abantu benamathela kuhlobo olufanayo lwe-smartphone unyaka nonyaka?

Nokuba ezinye iinketho zibonelela ngeempawu ezifanayo okanye amaxabiso aphantsi, ukunyaniseka kwebhrendi kubaleka nzulu. Ayisiyiyo nje inkcazo okanye uhlaziyo lwekhamera yamva nje. Kubantu abaninzi, isigqibo sokunamathela kwi-brand sisekelwe kwinto yobuqu ngakumbi: indlela ebenza bazive ngayo.

Ukunyaniseka kohlobo lwe-smartphone akukhona nje kumkhwa. Idityaniswe neemvakalelo, ubuntu bentlalo, amava exesha elidlulileyo, kunye nendlela abantu abazibona ngayo. I-smartphone oyikhethayo ithetha okuninzi malunga nesitayile sakho, amaxabiso, kunye nento oyilindeleyo kwitekhnoloji yakho yemihla ngemihla.

Makhe siphonononge isayikholoji emva kokuba kutheni abantu abaninzi bahlala benyanisekile kwi-brand yabo ye-smartphone kwaye yintoni eyenza unxibelelwano lube namandla kangaka.

Ngakumbi kuneFowuni nje

Ii-smartphones ziye zaba ngaphezu kwezixhobo zonxibelelwano. Ngoku ziyinxalenye yobomi bethu bemihla ngemihla, zihlala zisetyenziselwa umsebenzi, ukuzonwabisa, ukufunda, ukuthenga, kunye nokuhlala unxibelelana nabantu esibathandayo. Ngenxa yokuba besoloko bekunye nathi, baziva bengamaqabane obuqu.

Uphawu olukhethayo luba yinxalenye yaloo ndlela. Iba yinto oyithembileyo ukugcina iinkumbulo zakho, kukugcina ulungelelene, kwaye kukuncede ujonge ubomi bemihla ngemihla. Loo mvakalelo yokuthuthuzela nokuthembeka ngokwemvelo ikhokelela ekunyanisekeni.

Nje ukuba umntu azive ngathi i-smartphone yakhe "ibafumene," banokubambelela kuyo.

uQhagamshelwano ngokweemvakalelo kunye nokuThemba

Abantu abaninzi bakha unxibelelwano lweemvakalelo ngeefowuni zabo. Indlela isikrini esijongeka ngayo, indlela evakala kamnandi ngayo xa siyisebenzisa, kunye nezandi eziqhelekileyo zonke zinegalelo kuloo mvakalelo yonxibelelwano.

Olo lwalamano lweemvakalelo lujika lube kukuthembana. Uyayithemba ifowuni ukuba iza kusebenza xa uyifuna. Uyathemba ukuba usetyenziso luya kulayisha ngokukhawuleza, ukuba iifoto zakho zikhuselekile, kwaye uyilo aluyi kutshintsha ngokukhawuleza.

Xa i-brand ihlala inikezela ngolo hlobo lwamava, yakha isiseko esinamandla seemvakalelo. Le trust iba nzima ukwaphula ngokuhamba kwexesha, naxa ezinye iifowuni ziza neempawu ezilingayo.

Isazisi seBrand kunye neMiqondiso yeNtlalo

Esinye isizathu sokuba abantu bahlale benyanisekile yindlela uphawu olungena ngayo kwisazisi sabo. Kubasebenzisi abaninzi, ukhetho lwabo lwe-smartphone lubonisa ubuntu kunye nesitayile sabo. Abanye abantu bathanda uyilo oluncinci. Abanye bakhetha ifowuni enokukhetha ukwenza ngokwezifiso. Kwaye kwabanye, imalunga nokulungelelanisa ne-brand eziva iqalwa okanye ipholile.

Ii-smartphone zinokuthumela imiqondiso yentlalontle. Uphawu olusebenzisayo lunokuthetha into malunga nokungcamla kwakho, umsebenzi wakho, okanye ubuchule bakho. Le miqondiso inokuphembelela indlela abanye abakubona ngayo kunye nendlela oziva ngayo ngawe.

Ukuba uphawu lukwenza uzive uzithembile okanye ulawula, kunokwenzeka ukuba uhlale kulo kuba luxhasa indlela ofuna ukubonwa ngayo.

Amava Amnandi Angaphambili

Amava amnandi kwixesha elidlulileyo anempembelelo kakhulu kwizigqibo zexesha elizayo. Ukuba ifowuni yokuqala yomntu yayithembekile, kulula ukuyisebenzisa, kwaye yahlala ixesha elide, kunokwenzeka ukuba bathembe uhlobo olufanayo kwakhona. Olo luvo lokuqala luseta ithoni yazo zonke izinto ezithengiweyo kwixesha elizayo.

Asikokuphepha nje iingxaki; ikwamalunga nokukhumbula amaxesha amnandi. Mhlawumbi ifowuni yakho yangoku ithathe ezona foto zintle kwiholide yakho yokugqibela. Okanye mhlawumbi ikuncede ukuba uhlale unemveliso ngexesha elixakekileyo. Ezi nkumbulo zenza unxulumano oluhle olomeleza ukhetho lwakho.

Ngokuhamba kwexesha, lo mzekelo ujika ube ngokunyaniseka. Kuziva kukhuselekile ukukhetha uphawu olwaziyo kunokuthatha ithuba kwinto ongayaziyo.

Ukuqhelana nokulula

Nje ukuba usebenzise uphawu okwethutyana, yonke into ivakala iqhelekile, ukusuka kulungiselelo lwezicwangciso ukuya kwindlela usetyenziso olucwangciswa ngayo. Loo mvakalelo yokulula yenza kube lula ngakumbi ukuphucula ngaphakathi kwebrendi efanayo.

Ukutshintshela kuhlobo olutsha kusenokuthetha ukufunda inkqubo entsha ngokupheleleyo, ukuhambisa iifayile, okanye ukuqhelanisa nolawulo olwahlukileyo. Nangona olu tshintsho lunokuba luncinci, banokuziva njengomsebenzi owongezelelweyo.

Abantu ngokwemvelo bakhetha oko kubonakala kulula kwaye kukhululekile. Kwaye ukuba i-brand iyaqhubeka nokubonelela ngentuthuzelo ngokhupho ngalunye olutsha, asikho isizathu sokutshintsha.

Uluntu kunye ne-Ecosystem

Iintlobo ezininzi ze-smartphone zibonelela nge-ecosystem epheleleyo yeemveliso eziqhagamshelweyo. Ukusuka kwii-smartwatches ukuya kwii-earbuds ezingenazingcingo kunye neetafile, ezi zongezo zihlala zisebenza ngcono xa zisetyenziswa kunye. Ukuba sele usebenzisa izincedisi zohlobo olunye okanye ii-apps, ukunamathela kuhlobo olufanayo kwifowuni yakho kuyavakala.

Abanye abasebenzisi baziva beqhagamshelwe kuluntu lwabalandeli abanengqondo efanayo. Nokuba kungenxa yeeforam, amaqela eendaba zoluntu, okanye uphononongo lwe-intanethi, ukuba yinxalenye yeqela elikhulu labasebenzisi yongeza imvakalelo yokuba ngowabanye.

Xa ukhetho lwakho lukwenza uzive ngathi uyinxalenye yento enkulu, yongeza ixabiso leemvakalelo kwi-brand. Loo mvakalelo kunzima ukuyihoya xa ilixesha lokuphucula.

Utshintsho oluqhubekayo kunye noHlaziyo

Iimveliso ezihlala zihlaziya izixhobo zazo kwaye zikhuphe izinto ezintsha zibonisa ukuba basatyala imali kubasebenzisi bazo. Oku kwakha ukuzithemba ixesha elide. Nokuba yonke into entsha ayiyonto ekufuneka ubenayo, uphuculo oluzinzileyo lunika abasebenzisi into abanokuyijonga phambili.

Kukwasebenza okufanayo nakwamanye amashishini, njengakwimeko a othembekileyo yekhasino online Malaysia, apho uhlaziyo oluqhelekileyo kunye neempawu ezintsha zigcina abadlali bebandakanyeka kwaye bezithembile eqongeni. Xa abathengi besazi ukuba i-brand yabo isebenza ngasemva kwemifanekiso ukuze baqhubeke bephucuka, baziva bexhaswa.

Kwaye xa isixhobo sabo sibangcono ngokuhamba kwexesha, ngenxa yohlaziyo, sesinye isizathu sokuhlala. Olu phuculo luncinci lwakha unxibelelwano lwexesha elide apho abasebenzisi baziva ngathi uphawu lukhathalele amava abo.

IiNkqubo zoNyaniseko kunye neMisebenzi

Ezinye iibrendi ze-smartphone ngoku zibonelela ngemivuzo, iinkqubo zokurhweba, okanye ukufikelela kwangethuba kwizixhobo ezitsha. Ezi zinto zongeza ixabiso kwaye zinika abasebenzisi izizathu ezongezelelweyo zokuhlala.

Nokuba into elula njengesicwangciso esilula sokuphucula inokwenza isigqibo sibe lula. Ukuba uphawu lukunika indlela egudileyo ukuya kwisixhobo esilandelayo, kunokwenzeka ukuba unamathele kuso kunokuba uqale ngokutsha ngento entsha.

Ezi zibonelelo azikho nje malunga nezaphulelo-zimalunga nokuziva zixatyiswa njengomthengi obuyayo.

Iingcinga Final

Ukunyaniseka kohlobo lwe-smartphone kuhamba kude ngaphaya kokuthanda imveliso. Yakhelwe kwiimvakalelo, iinkumbulo, ukuthembela, kunye nemvakalelo yokuba isixhobo sakho sibufanela ngokwenene ubomi bakho. Xa uphawu luzisa oko kufunwa ngabasebenzisi-kokubini ekusebenzeni nakwindlela ebenza bazive ngayo-iba ngaphezulu kokuthenga nje. Iba yinxalenye yendlela yabo yokuphila.

Amanqaku Afana