Kulezi zinsuku, sibona imikhiqizo eminingi ehlobene ne-Xiaomi efana ne-Poco, i-Redmi njalonjalo. Nokho, umbuzo ufika engqondweni, ingabe zihlukile noma ziyefana? Kulokhu okuqukethwe, sizokhuluma nge-Xiaomi ne-POCO nokuthi ahlukile noma ayafana.
Ingabe ziyefana?
Yize i-POCO iqale njengohlobo oluncane ku-Xiaomi, ngokuhamba kweminyaka, yazibekela eyayo indlela yobuchwepheshe. Ukufingqa, manje sekuyimikhiqizo ehlukene. Ake sibheke umlando we-POCO ukuze sicaciseleke ngendaba. Ngeke sikudina ngemininingwane engabalulekile.
Umlando we-POCO
I-POCO yaqala ukukhishwa ngo-Agasti 2018 njengophawu oluphansi lwezinga elimaphakathi ngaphansi kwe-Xiaomi futhi kwakuyigama nje lelinye iqoqo lamadivayisi achazwa yi-Xiaomi. Ungase ucabange, kungani zonke lezi zinhlobo ezincane ezihlukene? Futhi impendulo empeleni kulula futhi smart. Imikhiqizo ngokuhamba kwesikhathi ibeka umbono othile, umbono uma uthanda, emiqondweni yabantu. Le mibono ingase ibe mihle noma ibe mibi. Kodwa-ke, lapho kumenyezelwa uhlobo olusha, abantu baqala ukuba nokulindela okuhlukile njengoba kuhlukile, naphezu kokuba i-sub brand.
Ngale ndlela i-Xiaomi ikwazi ukunweba futhi ithole izethameli eziqondiwe ezihlukene. Leli isu elisetshenziswa amabhrendi amaningi ukuze andise. Emuva esihlokweni esiseduze, ngokuhamba kwesikhathi ngoJanuwari 2020, i-POCO isiphenduke inkampani yayo ezimele futhi yaqala indlela ehlukile.
I-POCO Brand izozimele!
Kubalandeli be-POCO: Sithanda ukunimema nonke ukuthi nijoyine uhambo lwethu olusha olusalindile! pic.twitter.com/kPUMg5IKRO
- POCO (@POCOGlobal) November 24, 2020
Yini ehluke kangaka?
Ngakho-ke, yini ehlukile nge-POCO? Nokho, manje isiwuphawu lwe-smartphone egxile ekusebenzeni emele izinhlangothi ezinhle kakhulu ze-Redmi kanye ne-Mi, okuwukuzwa kwe-premium, ukusebenza, izilinganiso zamanani aphansi kanye nezici eziningi ngaso sonke isikhathi ezihlanganisa izingxenye esivame ukuzibona kumadivayisi entengo ephezulu. . Futhi phezu kwalokho, iyakwazi ukugcina amanani eseduze namazinga amaphakathi nebanga. Ngale ndlela, amadivayisi e-POCO aziwa kakhulu njengababulali be-flagship futhi ithola isihloko ngokufanelekile.
Njengenothi lokugcina, nakuba amadivaysi e-POCO evamise ukuchazwa njengama-middle-rangers, angabhekwa njengabaphezulu kanye nazo zonke izici anazo.