Wake wazibuza ukuthi kungani abanye abantu benamathela kumkhiqizo ofanayo we-smartphone unyaka nonyaka?
Ngisho noma ezinye izinketho zinikeza izici ezifanayo noma amanani aphansi, ukwethembeka komkhiqizo kujula. Akukhona nje ngemininingwane noma izibuyekezo zakamuva zekhamera. Kubantu abaningi, isinqumo sokunamathela kumkhiqizo sisekelwe kokuthile komuntu siqu: ukuthi kubenza bazizwe kanjani.
Ukwethembeka komkhiqizo we-smartphone akukhona nje umkhuba. Kuxhunywe emizweni, ukuzazi komphakathi, okuhlangenwe nakho kwangaphambilini, nendlela abantu abazibona ngayo. I-smartphone oyikhethayo isho okuningi mayelana nesitayela sakho, amanani, nokuthi yini oyilindele kubuchwepheshe bakho bansuku zonke.
Ake sihlole i-psychology ngemuva kokuthi kungani abantu abaningi kangaka behlala bethembekile kumkhiqizo wabo we-smartphone nokuthi yini eyenza lokho kuxhumana kube namandla kangaka.
Okungaphezu Kwefoni Nje
Omakhalekhukhwini sebengaphezu kwamathuluzi okuxhumana. Manje seziyingxenye yokuphila kwethu kwansuku zonke, ngokuvamile zisetshenziselwa umsebenzi, ukuzijabulisa, ukufunda, ukuthenga, nokuhlala uxhumene nesibathandayo. Ngenxa yokuthi bahlala nathi njalo, bazizwa njengabangane bomuntu siqu.
Ibhrendi oyikhethayo iba yingxenye yaleyo nqubo. Kuba yinto oyethembayo ukuthi igcine izinkumbulo zakho, ikugcine uhlelekile, futhi ikusize uzulazule empilweni yansuku zonke. Lowo muzwa wenduduzo nokwethenjelwa uholela ngokwemvelo ekwethembekeni.
Uma othile ezwa sengathi i-smartphone yakhe “ibatholile,” kungenzeka abambelele kuyo.
Ukuxhumana Kwemizwa Nokwethembana
Abantu abaningi bakha ukuxhumana okungokomzwelo ngezingcingo zabo. Indlela isikrini esibukeka ngayo, ukuthi kushelela kangakanani ukusebenzisa, kanye nemisindo ejwayelekile konke kunomthelela kulowo muzwa wokuxhumana.
Leso sibopho esingokomzwelo siphenduka sibe ukwethembana. Uthemba ukuthi ifoni izosebenza uma uyidinga. Uyathemba ukuthi izinhlelo zokusebenza zizolayisha ngokushesha, ukuthi izithombe zakho ziphephile, nokuthi idizayini ngeke ishintshe ngokuphazima kweso.
Uma umkhiqizo uletha ngokuqhubekayo lolo hlobo lwesipiliyoni, lwakha isisekelo esiqinile somzwelo. Lokhu kuthembana kuba nzima ukwehlukana ngokuhamba kwesikhathi, nanoma amanye amafoni eza nezici ezilingayo.
I-Brand Identity kanye Nezimpawu Zomphakathi
Esinye isizathu esenza abantu bahlale bethembekile ukuthi umkhiqizo ungena kanjani kubunikazi babo. Kubasebenzisi abaningi, ukukhetha kwabo kwe-smartphone kubonisa ubuntu nesitayela sabo. Abanye abantu bathanda idizayini encane. Abanye bakhetha ifoni enezinketho zokwenza ngokwezifiso. Futhi kwabanye, imayelana nokuqondanisa nomkhiqizo ozizwa umusha noma upholile.
Ama-Smartphones nawo angathumela amasignali okuxhumana nabantu. Ibhrendi oyisebenzisayo ingase isho okuthile mayelana nokunambitha kwakho, umsebenzi wakho, noma ngisho nokudala kwakho. Lezi zimpawu zingathonya indlela abanye abakubona ngayo nendlela ozizwa ngayo ngawe.
Uma uhlobo oluthile lukwenza uzizwe uqiniseka noma ulawula, maningi amathuba okuthi unamathele kulo ngoba lusekela indlela ofuna ukubonakala ngayo.
Okuhlangenwe nakho Okuhle Kwangaphambilini
Okuhlangenwe nakho okuhle esikhathini esidlule kunethonya elikhulu ezinqumweni zesikhathi esizayo. Uma ifoni yokuqala yothile ibithembekile, kulula ukuyisebenzisa, futhi yahlala isikhathi eside, kungenzeka ukuthi baphinde bathembe uhlobo olufanayo. Lowo mbono wokuqala ubeka ithoni kukho konke ukuthenga okuzayo.
Akukhona nje ukugwema izinkinga; kumayelana nokukhumbula izikhathi ezimnandi. Mhlawumbe ifoni yakho yamanje ithathe izithombe ezinhle kakhulu eholidini lakho lokugcina. Noma mhlawumbe kukusize ukuthi uhlale ukhiqiza ngesikhathi esimatasa. Lezi zinkumbulo zakha ubudlelwane obuhle obuqinisa ukukhetha kwakho.
Ngokuhamba kwesikhathi, leli phethini liphenduka libe ukwethembeka. Kuzizwa kuphephile ukukhetha uhlobo lomkhiqizo olwaziyo kunokuthatha ithuba kokuthile ongaziwa.
Ukujwayelana Nokulula
Uma ususebenzise uhlobo oluthile isikhashana, yonke into izwakala ijwayelekile, kusukela ekuhlelweni kwezilungiselelo kuye endleleni izinhlelo zokusebenza ezihlelwa ngayo. Lowo muzwa wokukhululeka ukwenza kube lula kakhulu ukuthuthukisa ngaphakathi komkhiqizo ofanayo.
Ukushintshela ohlotsheni olusha kungase kusho ukufunda isistimu entsha, ukuhambisa amafayela, noma ukujwayela izilawuli ezahlukene. Noma lezi zinguquko zingaba zincane, zingazizwa njengomsebenzi owengeziwe.
Abantu ngokwemvelo bakhetha lokho okuzwakala kulula futhi kukhululekile. Futhi uma umkhiqizo uqhubeka nokunikeza leyo nduduzo ngokukhishwa ngakunye okusha, asikho isizathu sokushintsha.
Umphakathi kanye ne-Ecosystem
Imikhiqizo eminingi yama-smartphone inikeza i-ecosystem ephelele yemikhiqizo exhunyiwe. Kusukela kumawashi ahlakaniphile ukuya kuma-earbud namathebulethi angenawaya, lokhu okungeziwe kuvame ukusebenza kangcono uma kusetshenziswa ndawonye. Uma usuvele usebenzisa izisekeli zomkhiqizo owodwa noma izinhlelo zokusebenza, ukunamathela kuhlobo olufanayo lwefoni yakho kwenza umqondo.
Abanye abasebenzisi bazizwa bexhumene nomphakathi wabalandeli abanomqondo ofanayo. Kungakhathaliseki ukuthi kungezinkundla, amaqembu enkundla yezokuxhumana, noma izibuyekezo eziku-inthanethi, ukuba yingxenye yeqembu elikhulu labasebenzisi kwengeza umuzwa wokuba ngabathile.
Uma ukukhetha kwakho kukwenza uzizwe njengengxenye yento enkulu, yengeza ukubaluleka okungokomzwelo kumkhiqizo. Lowo muzwa kunzima ukuwuziba uma sekuyisikhathi sokuthuthukisa.
Ukuqamba Okuqhubekayo Nezibuyekezo
Imikhiqizo ehlala ibuyekeza amadivayisi wayo futhi ikhipha izici ezintsha ibonisa ukuthi isatshala imali kubasebenzisi bayo. Lokhu kwakha ukuzethemba kwesikhathi eside. Ngisho noma zonke izici ezintsha kungesona okumelwe ube nazo, ukuthuthukiswa okuqhubekayo kunikeza abasebenzisi okuthile abangakulindela.
Okufanayo kusebenza kwezinye izimboni, njengasesimweni se-a omethembayo inthanethi yekhasino Malaysia, lapho izibuyekezo ezivamile nezici ezintsha zigcina abadlali bematasa futhi beqiniseka kunkundla. Uma amakhasimende azi ukuthi umkhiqizo wabo usebenza ngemuva ukuze uqhubeke uthuthuka, azizwa esekelwe.
Futhi uma idivayisi yabo ibangcono ngokuhamba kwesikhathi, ngenxa yezibuyekezo, esinye isizathu sokuhlala. Lokhu kuthuthukiswa okuncane kwakha uxhumo lwesikhathi eside lapho abasebenzisi bezwa sengathi umkhiqizo unendaba nolwazi lwabo.
Izinhlelo Zokwethembeka kanye Nezinzuzo
Amanye amabhrendi ama-smartphone manje anikezela ngemiklomelo, izinhlelo zokuhwebelana, noma ukufinyelela kwangaphambi kwesikhathi okukhethekile kumadivayisi amasha. Lezi zinzuzo zengeza inani elengeziwe futhi zinikeza abasebenzisi izizathu ezengeziwe zokuhlala.
Ngisho nento elula njengohlelo olulula lokuthuthukisa ingenza isinqumo sibe lula. Uma umkhiqizo ukunikeza indlela ebushelelezi eya kudivayisi elandelayo, kungenzeka ukuthi unamathele kuyo kunokuba uqale kabusha ngento entsha.
Lezi zinzuzo azigcini nje ngezaphulelo—zimayelana nokuzizwa zaziswa njengekhasimende elibuyayo.
Imicabango Final
Ukwethembeka komkhiqizo we-smartphone kudlula nje ukuthanda umkhiqizo. Yakhelwe phezu kwemizwa, izinkumbulo, ukwethembana, nomuzwa wokuthi idivayisi yakho ilingana ngempela nempilo yakho. Uma umkhiqizo uletha ngokungaguquki lokho abasebenzisi abakufunayo—kokubili ekusebenzeni nangendlela obenza bazizwe ngayo—kuba okungaphezu nje kokuthenga. Kuba yingxenye yendlela yabo yokuphila.
